Course Catalogs

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2015-2016 Course Catalog
Catalog
2015-2016

Certificate:

Marketing Minor (18 hours)

Departments/Programs:

Marketing Minor (18 hours)
BUSAD 2000 Principles of Marketing 3 hours
Select 5 electives from the following: (At least two should be marketing-focused, these courses are marked with an apostrophe*) 15 hours
BUSAD 4200 Marketing Management* 3 hours
BUSAD 3500 Consumer Behavior* 3 hours
BUSAD 4300 International Marketing* 3 hours
BUSAD 3400 Promotional Strategy* 3 hours
BUSAD 4600 Business Ethics 3 hours
BUSAD 4700 Entrepreneurship 3 hours
COMM 2600 Mass Media 3 hours
COMM 4200 Conflict Resolution 3 hours
COMM 3201 Persuasive Communication 3 hours
COMM 3300 Public Relations 3 hours
COMM 3600 Principles of Advertising 3 hours
JOURN 2640 Design for Print Media 4 hours